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Business Podcasts

“Live as if you were to die tomorrow. Learn as if you were to live forever.”

Gandhi

Marketing to Women: The She-Economy Series

She-Economy Part 1: Dec 1, 09: How women Influence purchases and why conventional marketing and advertising insults the 21st century female consumer

How Women Process Marketingi Information Differently from Men: Dec 8, 09: How women behave as consumers and how they react differently from men to advertising and marketing information

Digital Divas - Dec 15, 09: How women behave online and why they are powerful force to engage in marketing messages online

Women Going Green- Dec 22, 09: Why Going Green is the Way to a Woman's Heart in the She-Economy